Marketing & leads

Marketing in autopilot. Easy as.

We build your website, host it, and turn every enquiry into a lead that follows itself up. You get back to your members while PATO does the chasing. All of it customisable, tailored to how your gym actually works.

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Included in every plan. No add-on, no upgrade.

The problem
Your marketing worked. Nobody was free to answer.
Getting enquiries isn’t the hard part. Answering them is. One lands at 4pm while you’re mid-class. Another at 9pm, long after you stopped looking. A lead goes cold in about 48 hours and most need three or more follow-ups, so the one you got to on Thursday was gone by Tuesday.
What PATO does
It chases them. All of them. Every time.
Every enquiry lands on a board and gets chased from the second it arrives. PATO writes each message from what it already knows about your gym, then keeps going for as long as the sequence runs. Trials get their own. You see who’s waiting, how long, and what’s overdue. Nothing depends on you remembering.
And where they find you
A front door that feeds it
Most of them look you up before they ever enquire. No site, or a bad one, and the enquiry never happens at all. PATO builds you one from four questions, or drops the form into the site you’ve already got. Either way it feeds the same board. Nothing to wire up, nothing to keep in sync.

The PATO lead board on a tablet: cards moving across New, Contacted, Booked and Showed

A board that’s yours, and it chases for you

Name the stages the way your gym works. The follow-up turns up already written.

Your stages, your names

Rename them, recolour them, switch off the ones you don’t use. No trials? Kill that stage.

Who’s waiting, and for how long

Every card: who, where they came from, how long they’ve waited, what’s still to do. One filter shows only what’s overdue, and Joined and Lost leave the board so nothing piles up.

Four sequences, already written

New leads. Trials that have just started, trials gone quiet, trials about to run out. Edit them, or bin them and write your own.

You decide who writes each step

PATO writes it from a brief, in your voice. Or you write it and it goes word for word. Email, text or both, plain or branded.

Keep the website you’ve got

Paste one line and the enquiry form’s on any site. Four fields built in, up to eight of your own.

The brakes are the feature

Automated messages are only useful if you’d actually leave them running. Here’s why you can.

Quiet hours, in your timezone

A 9pm enquiry gets its reply when you open. Not at 2am.

Contact limits that actually count

A cap per person, per day and per week. It counts every automated message, leads and members together, so nobody gets chased by two systems at once.

Off until you say so

Off by default. Turning it on takes an owner. While it’s off, the board says so.

It tells you why, in a sentence

“They replied STOP, so they can’t be texted.” Not a silent failure you find three weeks later.

Your website live, from four questions. Full CMS behind.

Built from what PATO already knows about your gym. Every word and picture is yours to change.

It writes the copy and picks the photos

From your name, your classes, your coaches and your prices. Don’t like the photos? One button reshuffles the lot.

Three looks

Atlas is light. Forge is dark. Or describe the look you want and PATO builds it. Your words and photos stay put.

Everything a gym site needs

About, classes, timetable, pricing from your real plans, reviews, FAQs, gallery, hours, socials, enquiry form. Run classes? Members book straight from the site.

Your own address

yourname.pato.fit, and you pick the name. Got a domain already? Point it at us and you’re sorted.

Built to be found

Google can read it the day it goes live, hours and address included. And it’s quick on a phone.

Questions gym owners ask

Within seconds, day or night. The only exception is your quiet hours: a 9pm enquiry gets its reply when you open, not at 2am.

Either of you. Give PATO a brief and it writes each message in your gym’s voice, opening with the person’s first name. Or write it yourself and it sends word for word. You see exactly what goes out before it goes.

No. Sending is off until you turn it on, and turning it on takes an owner. While it’s off the Leads board says so, so nobody wonders why the pipeline has gone quiet.

Yes. Rename them, recolour them, reorder them, or switch off the ones you don’t use. A gym running “New → Contacted → Trial → Member” writes exactly that, and the names follow through everywhere: the board, the table, the filters, each lead’s history.

No. Contact limits run per person per day and per week, and they count every automated message somebody gets, re-engagement included. Leads and members are the same system, so they share one budget.

Email is included; texts draw on your credit pool, and PATO won’t send them when it runs low. Texts only go to people who agreed to them, and STOP is permanent.

No. Paste one line and the enquiry form’s on the site you’ve already got.

No, and it’s worth being straight about. PATO answers the enquiries you already get. It doesn’t buy or manage advertising, and it won’t create demand from people who have never heard of you. If being found by strangers is your bottleneck, that’s a different problem.

No, and it refuses to on purpose. Review requests go to real members, and what they write is theirs. Anything else is worth less than nothing the day somebody notices.

Free trial

Stop losing them to the gap

14 days, everything on. No card, no contract. Leads, follow-up and the website are in every plan, and nothing sends until you've read it.

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14 days, everything on
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Marketing in autopilot. Easy as.

Your marketing worked. Nobody was free to answer.

It chases them. All of them. Every time.

A front door that feeds it