- The problem
Tracking is not easy & expensive
A member who wants to track already has two options, and both are bad. Pay for another app on top of what they already pay you, or put up with a free one stuffed with ads. Either way it is siloed: no idea what they lifted, no idea what they ate, and no idea they belong to your gym at all.

- Why it fails
Accuracy is not the habit
The instinct is to chase perfect numbers, and it is the wrong fight. Weighing every ingredient and logging every set to the gram is accurate, and almost nobody keeps doing it past week two. A habit that only survives with the patience of a nutritionist is not a habit. It is homework, and homework gets skipped.

- Fixing nutrition
Make it easy, not perfect
A photo of a meal, a voice note, or a barcode scan is the whole interaction. DuKGest™ is the accuracy work happening behind it: a model recognises the food, then a catalogue of 11K+ verified entries supplies the real numbers, so the shortcut does not cost the trust.
- Making it stick
Rewarding, not just recorded
Training logs itself from the plan they are already on, and a watch or phone can sync workouts in without a second tap. Then the whole thing is gamified: streaks, points, and badges redeemed for something real at your gym, because a habit that is also a little bit fun is the one that survives week six.

- What they see
A line that’s going the right way
Benchmarks scored the way a coach would score them. Body composition trending over months, not one photo. Workouts synced in rather than logged twice. It’s the proof a member checks on their own, and the habit that got them there is what actually keeps them renewing.

Proof it’s working
Food, training and progress in one place — logged in seconds, scored properly, and shown back as a line that's going the right way. It is the reason they renew.
Included in every plan. No add-on, no upgrade.

Nutrition: logging stops being homework
And the numbers are looked up, not guessed.
Log by photo, text, or talking
“Eggs on toast and a flat white” is enough. No weighing, no searching a database by hand.
My Fridge & Pantry
What they actually own, so the macros it works from are theirs, not a generic entry.
Recurring meals
The things they eat every week, logged in one tap instead of typed out again.
Scan the label
On anything packaged, for an exact match instead of an estimate.
Targets and real recipes
Daily macro targets tuned to their goal, and meal plans built from recipes a person actually cooks.
Workouts: nobody trains without a plan
Whether or not you write it.
Plans from 2 to 24 weeks
Built around goal, equipment and experience, not a generic template.
Day-by-day sessions
Logged as they go, so there is a record without anyone writing one by hand.
Cues, faults, and contraindications
Every movement carries them, not just a name and a set count.
A demo, one tap away
Without leaving the session to go and look it up.
Member-generated plans, if you want them
You decide whether members can build their own. A switch, per gym.


Goals: the part that decides whether they stay
Benchmarks, scored properly
Tested the way a coach would score them, and tracked over months rather than left in a notebook.
Strength and aerobic scores
Worked out for them, not by them.
Body composition, trending
Trend charts and progress photos side by side, not a single number in isolation.
Body scans, read straight in
No re-typing a printout by hand.
Workouts sync automatically
From their watch or phone, so nothing has to be logged twice.
Why it matters to you, not just to them
A member who can see six months of progress does not shop around, and every log they leave behind is a signal.
For you
The gym
Every log is a signal. Engagement & retention reads the drift out of it weeks before the payment stops.
Six months of consistent tracking is the same six months a member is unlikely to shop around.
For your members
The app
Proof it’s working, not a guess. A line that’s visibly going the right way.
The habit pays them back immediately: streaks, badges and points, not just data entry.
Questions gym owners ask
No. A photo or a sentence is matched to an entry in our food catalogue, and the numbers come from that entry. The AI does the recognising; it never does the arithmetic.
No. A watch or phone syncing workouts in saves them logging twice, but everything can be entered by hand.
That is a switch you control, per gym. Some gyms want members generating plans between sessions; others want every plan to come from a coach.
Scan results read straight in rather than being re-typed from a printout, and sit on the same trend chart as everything else.
Make it easy, and watch them stay
14 days, everything switched on. No card, no contract. Tracking is included in every plan — and every log it collects is a signal engagement reads to catch someone drifting.
- 14 days, everything on
- No card required
- Cancel any time
Pass

